Hi! I'm Abbey.
I have had a knack for creating and storytelling from a young age. Always drawn behind the lens of a camera or the screen of a computer, I am fascinated by how digital content can connect us to the things we love. My passions lie in media, sports, and pop culture, and I strive to help brands tell engaging stories with authenticity, heart, and personality.
I earned my Bachelor of Arts in Multimedia Journalism with a minor in Sport Management from Loyola University Chicago. At Loyola, I was a Video/Digital Content Producer at Rambler Sports Locker (RSL), the School of Communication's student-run broadcast show that covers collegiate and professional sports. I showcased my versatility by filming and editing video packages at athletic events, producing in-studio broadcast content, creating graphics, and writing and reporting on local sports. In September 2022, I was promoted to RSL's Social Media Manager, where I oversaw our digital content strategy across X (Twitter), Instagram, and TikTok.
I have since gained professional experience in the sports, entertainment, and healthcare industries. In the spring of 2022, I was a Social Media Marketing Intern at Bleav, a content network that hosts over 500 podcasts focused on sports and entertainment. For the 2022-2023 season, I joined the United States Premier Hockey League's Chicago Cougars as a Digital Content Specialist. In both roles, I learned how to work with talent, maintain a brand voice that appeals to multiple audiences, and collaborate on multimedia projects within a marketing department. I am currently a Creative Content Specialist with Westside Children's Therapy, where I execute content creation and brand marketing initiatives across 30+ clinics in Illinois.
In my free time, you can catch me hanging out with my three dogs, drawing, antiquing, and listening to my favorite artists on repeat.